Research, Insights and Industry Guides

Whistl provides insights and research studies to enable brands, businesses, and wholesalers better understand customer perceptions, expectations, and the ideal approach on a range of topics relating to delivery management and customer service.

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eCommerce Returns

The rise of online shopping has resulted in a rise in items being returned. We take a look at consumer trends, the impact on retailers and strategies to minimise costs and maximise profitability.

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eCommerce Consumer Research

Whistl conducted a research study to understand consumer buying habits in the current tough economic climate.

The report focuses on attitudes towards finances and online shopping. In addition, it includes consumer profiles of online buyers, to allow a better understanding of target audiences.

Preparing for Peak

To help get your eCommerce business ready for peak season, read our ten top tips that will help create a smoother customer process, during periods of high demand.

Customer Service Expectations

As the cost-of-living crisis is driving up contact volume, customers seek more support and reassurance. The role of contact centres is even more crucial and irreplaceable in a time when so many people need help.

The Rise of the Subscription Model

Whistl has examined the current research into subscription box services in the UK, providing key insights for businesses already operating in the market or for those who are looking to do so in the future.

Consumer purchasing grows greener

The importance of eco-friendly has grown astronomically over the years and brands are taking huge steps to lower their environmental impact. Whistl takes a look at consumer and packaging trends to understand why brands must deliver sustainably.

Understanding the Importance of Contact Centre

Through a series of fact sheets, we have detailed the importance of caring and empathy, explain why businesses must prioritise and improve customer service, and what communication tools are the most effective.

The Ultimate Guide to e-Commerce Fulfilment

Whistl has outlined the 10 key stages of e-commerce fulfilment, to ensure you have a strong understanding of all the principles and process intricacies.