Business Delivery Solutions to France
France has been ranked the fifth-largest e-commerce market in the world, with a massive 87% (47m) of the population connected to the internet, and 67% (36m) considering themselves to be active online shoppers. With close ties to the UK and many other European nations, sharing borders with countries such as Spain, Italy, and Germany it can be an important destination for many business sectors to expand into, reaching French consumers is often a high priority of e-commerce companies.
With around 150k Brits currently living in France, it is unsurprising that in a recent consumer research study the UK was voted the second (China was voted first) most popular destination for online purchases.
French Postal Statistics
In 2018 the Pitney Bowes Parcel Shipping Index revealed shipping volume from France had increased 5.6% year on year to 1.3 billion items. La Poste accounted for almost half of this volume (45%). With parcel revenues up 8.8% year on year in 2018, this was the highest growth rate the country had seen since 2013. The value of the total french addressed postal market was estimated at €6.3 billion in 2017. In the same year, it was estimated that the addressed volume was 169 items per inhabitant.
With 52% of the French population buying goods online in 2019 this is relatively low compared to many other European nations. This is still an incredibly valuable market to penetrate as an online retailer with a forecast turnover of business-to-consumer e-commerce in France of €115.2 billion by the end of 2020.
Send Parcels to France with Whistl
If your business is already sending a number of parcels to France, other mail items, or has plans to begin exporting to the country in the future, then our services will be of great use.
Whistl is a trusted business delivery management company offering leadership in business mail and parcel delivery to ensure reliable postage to France. Whistl also offers promotional support solutions with mail and leaflet delivery, for businesses looking to reach more potential customers.
Looking to improve business parcel delivery to France, create a business account for courier services or understand more around shipping to France, we will give you clear guidance and information on how to effectively send parcels to France helping you to increase business opportunities. Postage to France, courier services to France, or shipping to France, has never been so simple.
The French Market and their Shipping Potential
Whistl has conducted a research study into the French market, to understand changing customer international buying habits.
Our research study was conducted online from 25th – 29th March 2020 and all participants were sourced from a large international online panel provider.
The top trends in the purchasing habits of consumers in France have been highlighted below.
33% made a purchase in the last four weeks!
French consumers want better prices, the latest products, and unique items and they are no longer limited to local markets. For businesses wanting to expand their customer base, seeking opportunities in foreign markets is an ideal market place to explore.
It’s vital they understand the French market further to attract and retain shoppers. Whistl has outlined some key facts from our recent cross-border consumer research findings, to provide businesses further insight into these customer habits, expectations, and concerns.
What items are the French buying from international sellers?
54% of French consumers purchased fashion items (clothing, shoes & accessories)
Which countries are coming out top when it comes to purchasing goods internationally?
The majority of French shoppers have purchased an item from:
France's Expectations and Concerns
a complex returns process was a concern
acceptable delivery window
customs (costs & processes) a disadvantage
What do the French see as the main advantages and disadvantages of cross-border purchasing?
|66% do so to take advantage of better prices||66% were concerned about longer delivery times|
|59% to gain a product not available locally||51% about receiving low quality or fraudulent goods|
|49% to access a unique product||42% about complex return procedures|
The most popular retailer websites for our French panel
- Amazon (77%)
- AliExpress (29%)
- eBay (27%)
The most popular payment options for our French panel
- PayPal (58%)
- Credit card (34%)
- Debit card (19%)