Supporting The Works in their rapid online growth


Online retailer and leading high street brand, The Works, despatch millions of books, toys, gifts, stationery and arts & crafts to customers looking for a bargain every week. Being able to offer competitive prices means focusing on minimising delivery costs while still being able to respond quickly to seasonal fluctuations and changing customer needs.
For over 2 years, Whistl has been a reliable and efficient delivery provider managing over 170,000 items a year. Whistl became the packets and parcels delivery provider at a time when The Works’ business was growing rapidly and there was a greater demand to optimise carrier performance.

Whistl introduced a specific carrier solution for The Works’ Large Letters and Small Packets together with a separate packing option so that The Works were able to redesign their packaging to support sending more traffic through Whistl, rather than Hermes. There were multiple benefits to this; a significant reduction in packaging costs, improvement in pack performance, a lower cost carrier service, stronger account management and a great partnership developing between Whistl and The Works.  

These improvements resulted in delivery reliability and efficiency, ultimately converting into cost savings per shipment of between 10-15% against previous couriers and 6% overall improvement on packing. The Works were able to support the rapid growth of their business sending 100% more packets increasing volume from 3000 to 6000 per week within only 18 months, reaching over 11,700 peak week in 2016!

6% overall Improvement on Packing
170,000 items per year

Positive monthly reviews with Judy our Account Manager take place on site and are a great way to go over KPI’s looking at new initiatives and any next steps outstanding. Nothing is too much trouble, any queries are dealt with professionally and promptly. I cannot speak highly enough of the whole team and how they have supported The Works in its continued journey and growth. Long may this continue.

Peter Jowitt
Distribution Operations Manager