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Research, Insights and Industry Guides 

Whistl provides insights and research studies to enable brands, businesses, and wholesalers better understand customer perceptions, expectations, and the ideal approach on a range of topics relating to delivery management and customer service.



Understanding the Importance of Contact Centre

Through a series of fact sheets, we have detailed the importance of caring and empathy, explain why businesses must prioritise and improve customer service, and what communication tools are the most effective.

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Contact Centre Research

The Ultimate Guide to e-Commerce Fulfilment

Whistl has outlined the 10 key stages of e-commerce fulfilment, to ensure you have a strong understanding of all the principles and process intricacies.

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An online retailer

The Importance of Parcel Tracking

Consumer shopping habits have changed, with more online shoppers parcel deliveries have increased and so has the need for parcel tracking services. 

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Parcel Tracking

Attitudes to Shopping in 2020

What became the 'new normal' in consumer shopping, following a global pandemic.

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2020 Shopping Behaviours

International Consumer Buying Behaviours, Trends and Insights 

Whistl conducted a research study, to understand changing customer international buying habits.

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What do customers want from a contact centre?

How to effectively manage your customer's experience through their calls and other interactions.

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Call centre handling, Call centre agents, Call centre training, outsourced call centre, Contact centre services

Online Shopping Behaviour Whitepaper 

An insight into what do your customers want? Whistl helps identify the factors that impact online purchasing.

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ASOS new parcel returns policy

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