Case Study Muddy Puddles

Care for Carers is a charity that provides support to unpaid carers. In 2020, during the pandemic, they faced a challenge with volunteers unable to gather to send out the Carers Newsletters. So they turned to Whistl, their current mail service provider.
Whistl provided a fulfilment service with a system that protected sensitive information, including names and addresses, by securely extracting data. There was no increased cost in switching to Whistl, and significant volunteer time was saved.
Care for Carers was able to increase the volume of newsletters sent to carers and provide additional pandemic-related information. Normal distribution levels rose from 6,000 to 20,000 copies during 2020. Carers commented on how important the regular information was and how it helped them cope during a challenging year.
Having an existing relationship with Whistl, they were able to transition easily from a post-only service to a fulfilment service.
I am very glad we did; the newsletters are produced really well, they look good, and they get posted out in a timely fashion. The system is secure, password-encrypted and complies with GDPR requirements.
I find the staff really helpful and friendly. It is easy to make a change or get some advice, and I don’t feel hassled. It feels like a more personalised service. We will be staying with this process going forward; it works really well for us.
Ruth MacLennan, Manager
Getting information out to unpaid carers during a pandemic was vital. Information and advice was constantly changing and a high number of carers wanted hard copies of the updated information. We could not have kept up with the volumes required without Whistl’s services.
Ruth MacLennan, Manager Care for Carers
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