Doordrop Product Sampling

What are the Benefits of Doordrop Product Sampling?

You can gain many benefits from using Whistl’s door-drop product sampling services. You can ensure that:

• Products are delivered directly to the customer's home.

Your consumer doesn’t have to leave their homes to try your products. By delivering directly to your customers’ homes, you are more likely to take the time to engage with the sample.

• Cost-effective solutions are available to meet budget requirements.

At Whistl, we offer a variety of cost-effective solutions, including leaflet couponing, which can help meet specific budget requirements. This makes product sampling accessible to companies of all sizes.

• Delivery options enable immediate trial.

The available delivery options allow your consumers to try your product immediately. Reduced lead time positions your brand in a positive light and encourages a quicker turnaround from trial to purchase.

• Printed coupons and competition incentives can build engagement.

We can incorporate printed coupons and competition incentives to encourage your consumers to take action, boosting engagement and increasing the chance of conversion.

Learn more about product sampling and the options available through The Whistl Group, including Relish's product sampling solutions. 

Why Doordrop Product Sampling Works?

• Consumer Targeting

Targeting is key to creating a solid campaign, and Whistl can help you understand the brand consumer and where they live and shop. With this analysis, delivery can occur on a local, regional, or national level only in areas with a high concentration of your target market.

• Product Launch

Launching a new product requires awareness and trial, and Whistl’s in-home product sampling techniques can provide a more tactile solution to build a strong feedback loop and increase sales.

• Brand In-hand 

Breaking through the traditional barriers to trial (lack of awareness and price considerations) can take time, effort and money. Product sampling gives you a shortcut. By putting the product directly into consumers’ hands in the home environment where it's most likely to be used, you can build awareness, trial, and consideration all in one easy step, generating sales and profits faster.

• Efficient Payback

A successful sampling program offers a substantial payback period. Whistl's Doordrop Media team can help you understand the return on investment with the correct analysis advice.

Why Choose Whistl for Doordrop Product Sampling?

With a long heritage of product sampling techniques, Whistl can create the right consumer sampling experience for your brand and marketing brief. Our expertise enables brands to connect with consumers in their own homes. We identify the right sampling channel or retail partner to reach your selected target audience, delivering a successful product sampling campaign. A product sampling experience should always start with understanding the target audience using relevant data insights and analytics. The correct sampling channel and campaign schedule can be built from:

• The target consumer
• Shopping habits
• Product availability
• Grocery stockists
• Reach by sampling channel

Our expert account managers and insight planning team are on hand to help create the best product sampling campaign for your brand.