End-to-End Fulfilment for Beauty, Health and Cosmetics Brands

Build a strong online presence for your health and beauty business with fully managed and scalable fulfilment solutions to improve your cost-efficiencies and grow your customer base.

Scalable Logistics for Peak Season Demand and Growth?

• Avoid product waste: For beauty and cosmetic fulfilment, managing stock by best-before-end and expiry date is essential. At Whistl, we operate a First-In, First-Out (FIFO) system to ensure that products with the shortest remaining shelf life are dispatched first. For beauty and cosmetic products, tracking expiration dates and expiry dates is crucial to maintain product quality and reduce waste. We use advanced lot tracking and inventory management systems to monitor stock levels, ensure compliance, and facilitate efficient recalls when necessary.
• Fewer damaged items: From glass perfume bottles to eyeshadow palettes, liquid and powder cosmetics, as well as personal care and health products, require secure packaging to prevent damage or spills. Our fulfilment team is an expert in packaging fragile items safely to reduce waste and create a positive experience when customers receive their delivery.
• Improve quality control: Properly storing and handling cosmetic products is crucial to maintaining their quality and ensuring they remain safe to use. At Whistl’s fulfilment warehouses, we prioritise cleanliness and monitor temperatures 24/7 to keep your products at their best. Our inventory management practices and careful monitoring of stock levels help maintain consistent product quality.
• Improve picking and packing accuracy: Health and beauty purchases are often personal, and the wrong shade or a fragranced formula can make a product unusable for your customer, costing you money and leaving a poor impression of your brand. Be confident that Whistl’s 99.5% picking accuracy for health and beauty fulfilment will help you steer clear of these mishaps. For beauty and cosmetics products, we provide precise order status updates to ensure transparency and customer satisfaction.
• Meet consumer demand at peak times: Outsourcing your beauty product fulfilment to Whistl means you can meet the demand of consumers at peak times, particularly around Black Friday and the run-up to Christmas. Our fulfilment process is scalable to handle high order volume, ensuring you won’t lose customers to competitors who are keeping up.
• Reach a larger audience: With the rise of social media and the influence of TikTok, beauty trends are spreading faster and farther than ever before. Ensure your products are accessible to customers near and far with Whistl’s international fulfilment and cross-border delivery expertise. We support direct-to-consumer shipping and integrate seamlessly with leading ecommerce platforms to help your ecommerce business grow and reach new markets.
• Provide added value: Make a lasting impression and enhance brand loyalty by offering customers something extra with their order. Whether it’s a sample of a new product, luxury gift wrapping or the opportunity for personalisation, Whistl can help you to create a memorable experience.

Sustainable Logistics for Health and Beauty Brands

Many health and beauty businesses are responding to the shift in consumer preferences towards sustainable and eco-friendly packaging. Consumers increasingly seek out brands that align with their values. In addition, companies must respond to consumers' demand for fast shipping and a seamless customer experience. When you outsource your fulfilment to Whistl, you gain not just efficiency but also leverage our dedication to sustainable practices, significantly lowering your ecological footprint and aligning with the growing demand for greener businesses. Some of our commitments include:

• Reduced Carbon Footprint through Optimised Logistics: Our investment in greener fleets and energy-efficient practices throughout our multi-site warehouse.
• Waste Reduction Beyond Packaging: While packaging is a significant component of waste, we also focus our efforts on broader waste reduction strategies, including robust recycling programs for all materials used, streamlining processes to minimise operational waste, and refurbishment solutions to maximise the return of items for resale.
• Expertise and Innovation in Sustainability: With credentials that began in delivery and logistics, we continue to invest in solutions that drive innovation across our processes, providing more efficient solutions for our customers and the future.
• Enhanced Brand Reputation and Consumer Trust: Consumers are increasingly conscious of a brand's social and environmental impact. By actively working with a socially responsible fulfilment partner, such as Whistl, retailers can strengthen their brand image and build greater trust and loyalty with their customer base.