
Dispatch and Distribution Fulfilment Services
Increase on-time delivery performance and enhance customer experience with flexible fulfilment and despatch options by accessing Whistl’s range of tailored distribution services.
The Dispatch Process
Dispatching is the process of sending items from single or multiple locations.
- Product Identification: Whistl works with your business and brand during onboarding, setting up all relevant product and stock IDs for your product sales and orders. Whistl can ensure products are effectively dispatched by referencing SKUs. For perishable goods or goods with a design change, we can also work with product batch labels or any other specific identification requirements.
- Product Selection: Whistl’s in-house systems can calculate the most effective route for items to be picked and packed from our warehouse facilities, improving productivity and efficiency in this part of the process.
- Product packing: Whether we are dispatching single items or multi-product orders, Whistl’s fulfilment dispatch team scan each item into the relevant packaging. Whether it's a simple box, eco-packaging, branded packaging, or specific gift-wrapping, Whistl works with your company to understand your product sales needs and ensures each item is packed as required to delight your customers.
- Carrier/Shipping: Your e-commerce and fulfilment requirements can be efficiently dispatched with our broad choice of carrier specialists. Our network of carrier specialists ensures we can give your company a selection of shipping options to meet your order dispatch times, all with cost efficiencies with our buying power for competitive carrier rates. With our own fleet, we also have the added flexibility to freight-forward bulk shipments for business-to-business fulfilment orders.
- Customer Tracking Notifications: Once your item is collected (depending on the delivery service selected by your business or the customer), carrier notifications are sent directly to the customer to provide the order status and possible delivery dates and times.
The Whistl Group collects and dispatches more than 3.6 billion items annually on behalf of hundreds of e-Commerce retailers, global brands, and wholesalers.
Order Distribution and Parcel Deliveries
No matter the carrier service your business requires, Whistl ensures the most cost-effective solutions. With parcel delivery management solutions, the Whistl Group, works with the most extensive range of UK and international parcel carriers, whether you require tracked or standard (untracked) deliveries within the United Kingdom or to international locations.
Utilising Whistl’s collaborative buying power and third-party logistics (3PL) expertise will help your organisation save time and money, as you will partner with one of the UK’s leading delivery management providers.
If your business receives daily eCommerce orders, Whistl will partner with you to manage the whole fulfilment process, from order to delivery and, if required, returns and customer service. With our parcel delivery management expertise, we offer unrivalled despatch logistics processes to ensure your items are delivered to their end customer, and you don’t have to worry about managing and dealing with numerous delivery companies.
Whether you sell books, clothing, sporting goods, or computer equipment, we offer a comprehensive range of supply chain services tailored to your needs.
Benefits of Dispatch Services from Whistl
As a multi-channel fulfilment company, Whistl can support business-to-consumer orders, business-to-business and even drop-shipping dispatch needs. This means we can manage all elements of your product dispatch needs:
- Dispatch Single Items: Your sales and product orders are for individual items.
- Dispatch for Multi-Products: Your sales and product orders allow customers to buy different items.
- Dispatch for Business-to-Business Fulfilment: Your retailers need high-volume orders palletised, wrapped, and dispatched as single consignments.
- Dispatch for Dropshipping: Your orders are processed and fulfilled directly from the manufacturer.
- Global Shipping: Whichever carrier services your business requires, Whistl ensures you have the most cost-effective dispatch process, delivering to your customers worldwide through managed dispatch with UK carriers or international partners. tionally.
Whistl's Complete Fulfilment Process
Click on an icon to learn more about each stage
-
Goods arrive at our fulfilment centre
-
Systems & Technology
-
Pick & Pack Service
-
Inventory Management
-
Dispatch & Distribution
-
Items Delivered
-
Returns Management
Read some of our eCommerce Fulfilment Customer Success Stories
Rarewaves Benefits from Custom-Built Platform to Handle Rapid Growth
Rarewaves


Flexible Fulfilment Services for The Noble Collection
The Noble Collection


Actiph Water Entrust their Fulfilment and Customer Service to Whistl
Actiph Water


Related fulfilment insights
Despatch Process FAQs: Answers for typical questions around order despatch
How does Whistl create cost-efficiencies in parcel despatch services?
The Whistl Group partners with all major carriers (e.g., DHL, DPD, DX, Evri, UPS) to offer the lowest-in-industry unit costs, enabling us to pass on the rate reduction to our customers. We also provide free software to integrate with your current system, whether you are using an eCommerce platform such as Magento, or even your Amazon or eBay store.
Which Order Management Systems (OMS) is the Whistl Group software compatible with?
Our carrier management software can be integrated with any order management system (e.g. NetSuite, Linnworks, ChannelAdvisor, Brightpearl, etc.) The stages and complexity differ depending on the client’s needs and the OMS in use. Our experts can discuss any aspect of your automation process and assist with setting up relevant integrations.
Can we despatch web orders from physical retail stores?
Yes, Whistl allows integration to ensure you can spread your stock and product investment throughout your stores. The benefits of this type of integration include:
- Avoid large stock holdings and centralise distributions for online orders
- Maximise the opportunities of your customer orders - to the last item
- Improve efficiencies by reducing your warehouse pick time
- Direct despatch to the customer for greater cost-effectiveness
Can we despatch goods for our click and collect orders?
Yes, we offer our customers excellent flexibility in inventory management and shipping options, minimising additional integrations and management of goods being despatched. Listed below are some of the benefits of working with Whistl for your fulfilment needs, including complete order despatch:
- Full integration into your website and stock inventory
- Customers can order and pay online, then reserve stock
- Collection from your customers' choice of your retail outlets
















